In the News
PromoStandards Announces Its Official 2023
Board of Directors
PromoStandards summarizes its 2023 goals as the nonprofit officially announces its 2023 Board of Directors. The Board has already begun transitioning its previous responsibility of making operational decisions to the nonprofit’s committees, freeing the Board’s Officers and Directors to focus on strategic planning. PromoStandards was created to provide the fundamental processes, protocols, and education necessary to make custom product industries more efficient.
To fulfill the nonprofit’s mission, the Board aims to build a more collaborative environment, allowing PromoStandards’ committees and volunteer network to achieve the Board’s 2023 strategic goals: growing membership and adoption of standards.
Membership growth and expanding the adoption of the organization’s electronic communication standards will:
Increase diversity in the PromoStandards community,
Promote collaboration with other industry professionals,
And facilitate efficiency in the promotional products and adjacent industries.
To meet these goals, the Board will utilize new standards created by the Standards Committee and guidance from the Best Practice Committee.

Additional 2023 Goals
- Increase service providers’ influence on PromoStandards’ evolving strategic direction with the help of the Service Provider Committee.
- Deliver an even more ambitious Tech Summit in 2024 following the success of the 2023 Tech Summit by fully supporting the Membership, Marketing, and Education (MMEC) Committee.
The PromoStandards Official 2023
Board of Directors:

Catherine Graham-Chair
Co-Founder and CEO at commonsku

Amy Rabideau-Vice Chair
VP of Product at Hit Promotional Products, Inc.

Philip Gergen-Treasurer
CIO at Koozie
Group

Catherine Graham-Chair
Co-Founder and CEO at commonsku

Amy Rabideau-Vice Chair
SVP of Strategy and Innovation at Facilis group

Philip Gergen-Treasurer
CIO at Koozie
Group

Catherine Graham-Chair
Co-Founder and CEO at commonsku
Catherine Graham is an industry professional with over a decade of experience as a service provider and distributor.
“As an industry thought leader, Catherine has been instrumental in transitioning from an operational to a strategic Board,” says PromoStandards Co-Founder Jon Norris.
“Catherine has also led the charge in connecting PromoStandards with other industry organizations to create and maintain open lines of industry-focused collaboration.”

Edward Streiff,Member at Large
director of Application Development at PCNA
Of the Board’s 12 Director positions, Edward Streiff replaces one previously held by Jose Bernal, former Senior Vice President at PCNA.
“For years, Ed has provided his industry insight and skills to streamline PromoStandards development, all while working at PCNA,” says Norris.
“Since day one, PCNA has played a vital role in our organization's development, backing, and promotion.”
The 2023 Board of Directors will use its new strategic role to achieve its goals while continuing to streamline the creation and implementation of practical electronic communication standards.

PromoStandards Hosted Its Inaugural Tech Summit, Connected Technology and Business Leaders
PromoStandards hosted its inaugural Tech Summit at the Tampa Marriott Water Street hotel in Tampa, FL, from February 19 to February 21, 2023. This annual networking event features two days of education tracts focusing on industry-relevant technology and PromoStandards integrations. More than 150 participants representing 75 companies attended. This sold-out event was the largest in the industry, connecting technology and business leaders across the supply chain.
“The Tech Summit is a place to get together, learn, and rekindle old friendships and make new ones. It’s an opportunity to keep the momentum going for overall technology adoption,” said Catherine Graham, Co-Founder and CEO at commonsku.
Dr. Tom Stablein, Director of the Global Master of Science in Business Analytics & Information Systems Program at the USF Muma College of Business, was the keynote speaker. He has over 20 years of experience in application development, business analytics, and managing teams, programs, projects, and portfolios.
Additionally, there were breakout sessions, roundtable discussions, and panel
discussions. Topics covered were:
- Digital Transformation on the Factory Floor
- ERP Journeys: Selecting, Implementing, and Connecting
- Exclusive Launch of PromoStandards Order Management Service
- Executing Digital Transformation
- Generating Value from Data: Building a Data Science Practice
- Identifying and Solving Industry Pain Points
- My Worst Day in Tech
- Network Security: Cyber Incident in Progress
- PromoStandards Best Practices
- PromoStandards Case Studies
- and Technology Supporting a Hybrid Workforce.
Dine-Arounds were held on the first day, and an exclusive launch of PromoStandards Order Management Service was held on the third day of the summit.
An awards ceremony during the event recognized Hack-A-Thon winners and individual achievements within the industry. Proforma CTO Brian Carothers was named Distributor Person of the Year, ZOOMcatalog Co-founder Bryony Zasman was named Service Provider Person of the Year, and HIT Promotional Products CIO Raj Mukherjee was named Supplier Person of the Year.
For more information about PromoStandards events, please visit https://promostandards.org/events.
More News
- PromoStandards Announces Its Official 2023 Board of Directors - March 14, 2023 - ASI Central
- PromoStandards Announces Its Official 2023 Board of Directors - March 8, 2023 - PPAI Media
- PromoStandards Hosted Its Inaugural Tech Summit, Connected Technology and Business Leaders - March 2023 - DistributorCentral
- PromoStandards Hosts Its Inaugural Tech Summit, Connects Technology and Business Leaders - March 6, 2023 - Promo Marketing Magazine
- PromoStandards Hosts First-Annual Technology Summit - February 23, 2023 - ASI Central
- Proforma CTO Brian Carothers Named PromoStandards Distributor Person Of The Year - February 22, 2023 - PPAI Media
- Largest Group Of Industry Technologists Ever” Gather At PromoStandards Tech Summit - February 21, 2023 - PPAI Media
- PromoStandards Announces Its Service Provider Committee - January 13, 2023 - Promo Marketing Magazine
- PromoStandards Announces Its Service Provider Committee - January 4, 2023 - PPAI Media
- PromoStandards Announces Hack-A-Thon Winning Teams - November 28, 2022 - ASI Central
- Power 50 2022: No. 6 CJ Schmidt, Hit Promotional Products - November 18, 2022 - ASI Central
- Power 50 2022: No. 13 Jon Norris, Starline USA - November 17, 2022 - ASI Central
- Power 50 2022: No. 17 Ashley McCune, Facilisgroup - November 17, 2022 - ASI Central
- Power 50 2022: No. 47 Mark Graham & Catherine Graham, commonsku - November 14, 2022 - ASI Central
- PromoStandards 2022 Tech Summit is Rescheduled, Will Take Place in February 2023 - October 10, 2022 - PPAI Media
- PromoStandards 2022 Tech Summit is Rescheduled, Will Take Place in February 2023 - October 2022 - DistributorCentral
- ASI In The News - October 2022
- PromoStandards Hosted Its First Annual Hack-A-Thon, Brought Teams Together to Solve Promotional Product Industry Challenges - October 2022 - DistributorCentral
- PromoStandards 2022 Tech Summit Postponed Due to Hurricane Ian, Will Take Place in Early 2023 - September 30, 2022 - Promo Marketing Magazine
- PromoStandards Hosts First Annual Hack-A-Thon, Postpones 2022 Tech Summit Due To Hurricane Ian - September 29, 2022 - PPAI Media
- PromoStandards 2022 Tech Summit Postponed Due to Hurricane Ian, Will Take Place in Early 2023 - September 29, 2022 - DistributorCentral
- PromoStandards Adds a New Advisory Board Member Amy Rabideau - August 10, 2022 - Promo Marketing Magazine
- PromoStandards Develops New Tech Standards for Clearing Purchase Order Issues - May 10, 2022 - ASI Central
- ASI Central In The News - June 2022
- PromoStandards Launches Live Classes, Plans In-Person Summit - February 10, 2022
- Calling All Service Providers and Solution Providers - January 13, 2022
- PromoStandards @ PPAI Expo Vegas - January 10, 2022 - October 27, 2021
- PromoStandards Launches New Website - July 19, 2021
- PromoStandards Adds New Advisory Members - January 25, 2021